Saturday, November 4, 2023

Taking you to the OATSIDE Dessert Trail

Are you itching for something sweet to eat? OATSIDE is collaborating with more than 50 beloved cafe partners across the country on an enticing campaign that will leave you wanting more! Dessert enthusiasts are welcome to explore the delicious OATSIDE Dessert Trail from November 1st to November 30th!

As we reveal a trail of exquisite creations from Malaysia's most talented dessert artisans, get ready to embark on a dessert lover's dream. OATSIDERS have the opportunity to support neighbourhood cafes, participate in a national search to find their favourite candies, and enter to win special prizes!

Here’s how to join in the fun! 

Order the exclusive OATSIDE-infused dessert! 

There are two categories; 
OATSIDE Dessert Premium and OATSIDE Dessert Essential.

Scan the QR code during checkout; collect points to win big! 

For every purchase of OATSIDE Dessert Premium you’ll collect 2 points/per purchase; and for every purchase of OATSIDE Dessert Essential you’ll collect 1 point/per purchase.

More points = More chances to win!

Be one of 10 lucky winners and snag amazing prizes! 🎁🌟

"We're genuinely thankful for the strong partnerships with our cafe partners. Together, we've cultivated a strong community of OATSIDERS who always yearn for a more sustainable and healthier dessert option. Luckily for us, OATSIDE is so versatile and can be infused in so many dessert creations, from classics treats such as croissants to local-inspired delights such as Pandan Gula Melaka Panna Cotta. Personally, I can’t wait to try them all!" 

-Jessie Chuah, Country Manager for OATSIDE Malaysia.

#OatsideDessertTrail #OatsideMY #IndulgeYourCravings

Hada Labo | We Care For Nature for Tapir Conservation

Hada Labo, a brand renowned for its commitment to environmental conservation, has taken significant steps in furthering its dedication to Mother Nature. Building on the success of its ongoing 'We Care for Nature' initiative, which was initiated in 2020, the brand has proudly contributed to the planting of 3,150 trees for the past 4 years.

This year, Hada Labo and Watsons Malaysia and the Malaysian Nature Society (MNS) have formed an impressive collaboration to plant 750 trees, comprising of species such as Alangium Javanicum, Metualang, Antidesma ghaesembilla, Guncak, Xerospermum noronhianum, Rambutan Pacat, and a few others that are known to be preferred by tapirs. For the next three to five years, these trees are essential to the survival of the vital food source for the critically endangered Malayan tapirs.

This noble endeavor directly supports the Pusat Konservasi Hidupan Liar Sungai Dusun (PKHL Sungai Dusun). The trees planted trees will help to assist PERHILITAN Tapir conservation efforts and nourish tapirs that are in the PKHL Sungai Dusun.

Lim Mei Yuen, General Manager of Rohto-Mentholatum (M) Sdn Bhd

In October 2023, Hada Labo demonstrated an even greater dedication to the cause. A donation of RM1 was made to the 'We Care for Nature' campaign fund for each bottle of their recently introduced Micellar Water sold. Thanks to the unwavering support of Hada Labo's loyal customer base, an impressive RM50,000 was raised, all of which went towards this commendable project.

Lim Mei Yuen, General Manager of Rohto-Mentholatum (M) Sdn Bhd, emphasised the brand's unwavering belief in the power of giving back. It goes beyond the production of high-quality skincare products; it is about their responsibility to preserve the environment and the magnificent creatures that inhabit it.

Underlining the significance of this initiative, Mr. I.S. Shanmugaraj, the Executive Director of MNS, emphasised that reforestation is not only vital for greening our environment but is also essential for sustaining ecosystems and ensuring a continuous food source for the animal kingdom.

He added, "The tapir is a unique and endangered species, and it is our responsibility to ensure they have a sanctuary with a consistent food source. We are delighted to have Hada Labo as our first partner in this tapir conservation project of ours and we look forward to more collaborations with Hada Labo. We would also like to express our gratitude to FELDA and PERHILITAN who are the stakeholders in making this tapir food bank project into a reality.”

This conservation effort not only exemplifies Hada Labo's unwavering commitment to the environment but also mirrors the brand's core values and dedication to making a positive impact on our world.

For more information or to support the ‘We Care For Nature’ campaign in the future, kindly visit or the official Hada Labo Malaysia Facebook page

Friday, November 3, 2023

Penang Sportswear Brand Promotes Malaysians’ Active Lifestyles on Shopee Live

Earlier this year, Elgini Apparel Sdn Bhd (Elgini), a Penang-based sportswear brand, acquired a 30,000 square foot factory in Nibong Tebal to meet the growing demand for their affordable and high-quality sportswear. Elgini credited the strategic shift to online, with a particular emphasis on live streaming, as one of the key factors for their growing popularity in the local market.

Joining Shopee in November 2020, Elgini immediately started participating actively on the Shopee Live platform after recognising its potential to help sellers grow their online reach, build communities, and better engage with users in real-time. Elgini utilises the platform's tools and features, such as Shopee Coins, Shopee Live Games, and Live-exclusive Vouchers, to increase sales revenue, buyer engagement, and the number of followers.

One of Elgini's proudest achievements is their high rate of customer satisfaction, leading to a significant number of repeat buyers, and they boast 310 thousand followers with 4.9 star ratings from almost 500 thousand reviewers on Shopee.

In September, Elgini observed that their live streaming on Shopee contributed to almost half of their total sales. During the recent 10.10 campaign, their Shopee Live sales increased by 1.9 times compared to regular days, and they achieved a peak viewership that was 3.7 times higher than usual. Their primary target audience consists of Malay buyers, and Shopee Live serves as a direct link to this demographic.

During their live sessions, hosts wearing Elgini attire drive sales by interacting with customers in real-time and providing product education. They showcase a range of clothing items, including windbreakers, yoga pants, and best-selling tracksuits (more than 700 thousand sold), emphasising features that cater to the preferences of Malaysians, such as cooling, stretchy materials, and modest styles. These products are popular with Malaysians of all backgrounds, ages, and sizes, popular among riders and outdoor enthusiasts who engage in sports, hiking, jogging, aerobics, gym workouts, travel, or leisure at home.

These sessions run for two to three hours each throughout the day, with sellers going live for up to 14 hours daily to maximise reach. From their observation, their live stream sessions perform exceptionally well, particularly when they pin their stream at the top of the Shopee Live page and at night. Regular live streams also allow Elgini to forge deeper bonds with users, leading to the building of strong online communities and loyal customer bases.

Mr. Lim, the CEO of Elgini said, "Shopee Live is a platform of choice for Elgini that has helped us scale and succeed online. It helps businesses seamlessly engage shoppers and deliver fun and enjoyable shopping experiences while effectively reaching out to and engaging users who are browsing and actively looking to buy. Looking ahead, Elgini Apparel has exciting long-term strategic plans for our Shopee livestream where we are eager to expand our creativity and engage viewers with improved features for a better shopping experience."

Originally an Original Equipment Manufacturer (OEM) with 15 years of industry experience, Elgini transitioned into an independent brand in 2018 and joined Shopee in 2020. Being both the brand owner and producer allows them to adjust pricing to meet customer needs, allowing them to achieve their mission of offering affordable, high-quality sportswear to all Malaysians.

Tuesday, October 24, 2023

Explore Jotun’s 2023 Kids Collection | exclusive colour collection inspired by children, curated by Jotun.

When viewed through a child's bright eyes, what does home look like? It's a magical place where countless adventures take place, more than just a place to live and rest. Every wall is an opportunity for imagination and wonder.

Now we finally have exclusive colours chosen for the Jotun 2023 Kids Collection were inspired by young children's imaginative and creative thinking. 

The creative collection, which marries the concept of lovely kid-friendly spaces, is the ideal complement to Majestic Sense, a new premium interior paint that has been specially formulated with Clean Air Technology to improve and purify indoor air.

Nurture Your Little Expressionist

What makes your kids feel amazed and excited? With the Jotun 2023 Kids Collection, you can bring a vibrant world of colour into your home, whether you choose to play with animals, run amok in a friendly forest, or dive into a mysterious ocean.

Every theme is inspired by the verdant environments in which we live as perceived through the eyes of awe and innocence. We encourage you to investigate the hues and combinations that best capture the unique identities of both you and your kids. 

Pastel Forest

Pastel Forest – Capturing the essence of a whimsical forest

Eternal Ocean – Admire the beauty of the eternal ocean

Pinkish Pastures – For dreamers to thrive in shades of pink

Nurture bits of creativity and make a difference to your children’s world today with the 2023 Kids Collection.

Jotun Majestic Sense

The only paint in Southeast Asia that offers both perfect beauty and a healthy home is Majestic Sense. Majestic Sense, designed to enhance and purify indoor air with Jotun's Clean Air Technology, leaves your home smelling fresh. Additionally, it is kid-friendly, asthma- and allergy-friendly, and a partner of the National Asthma Council of Australia's Sensitive Choice programme.

Kids can express themselves freely thanks to the opulent, ultra-smooth finish, which is also easy to clean and flawlessly hides hairline cracks. Parents can also take pride in their beautifully decorated walls every day. You can rest easy knowing that your family has a secure place for play and expression with the brand-new, cutting-edge Jotun Majestic Sense.

How To Turn a Wall into a Canvas

Draw your favourite shapes on the wall, just like your child, to make a space come to life. A two-toned wall combination is a novel approach to a slightly different look. For a little bit of fun, consider painting your furniture to match your children's rooms' brand-new walls—this is a great idea for parents as well! You can create as many distinct spaces within a room as you like with colour; the only restrictions are your own creativity.

The Little Details

A lovely play area or any other room in the house is not just about the walls; it's also about the little things, like the furnishings. For the finer details, like painting your room's furniture to match the walls, turn to Majestic Supreme Finish. It's a simple way to add dimension and improve the appearance of your space. The high-quality water-based paint for metal and wood provides an immaculate, elegant finish and has outstanding stain resistance for effortless cleanup. And all of this without sacrificing vibrant colours. Majestic Supreme Finish dries faster than traditional solvent-based paint and has a low odour for your family's comfort and a healthier home.

Saturday, October 14, 2023

Managing Rare Diseases Through A Multidisciplinary Approach

Does the term "Neurofibromatosis Type 1" (NF1) bring back any memories? Although NF1 is regarded as a rare disease, more Malaysians than we realise are afflicted. NF1 is an autosomal dominant genetic condition that has a 50:50 chance of being passed down from one's parents or developing due to a spontaneous mutation in the NF1 gene. The multisystem disorder NF1 is characterised by the growth of tumours on nerve tissue, changes in skin pigmentation, and other potential side effects that may affect different bodily systems. 

Children can develop the disease at a young age, with NF1 being diagnosed in 1 in 3,000 children worldwide, according to estimates. It can be difficult for parents to recognise the beginning of the disease in their child because the early symptoms can include light-brown spots (café au lait macules) on the skin or bumps developed either on or under the skin (neurofibromas), with a risk of developing optic glioma later in life. 

Plexiform neurofibromas (PNs), the majority of which are present at birth, may be experienced by 30%–50% of NF1 patients. PNs can severely impair growth and function and cause severe disfigurement. Because other symptoms of NF1 include tumours that develop on the nerves, causing visible bumps that may attract unwanted attention in public, patients often also experience a significant psychosocial burden. 

Puan Nadiah Sharing her thoughts about the importance of having awareness

Due to the significance of the topic, a group of experts including Professor Dr. Thong Meow Keong, Consultant Clinical Geneticist, Department of Paediatrics, University of Malaya Medical Centre, Dr. Ngu Lock Hock, Head of Department, Department of Genetics, Hospital Kuala Lumpur, Azrul Mohd Khalib, Founder and Chief Executive Officer of the Galen Centre for Health and Social Policy, and Puan Nadiah Hanim binti Abdul Latif, President of Malaysian Rare 

"Removing barriers to awareness is an essential step to improving understanding of NF1 not just with the public but also among healthcare practitioners," said Dr. Ngu Lock Hock, Head of Department, Department of Genetics, Hospital Kuala Lumpur. Ideally, we can accomplish this by incorporating information about rare diseases into medical curricula and raising awareness through social media. In the field of rare diseases, collaboration with patient support organisations is essential for launching funding and policy changes.


"NF1 is a disease that requires input from various medical teams, including neurologists, geneticists, hemato-oncologists, surgeons, and other experts from various disciplines," said Professor Dr. Thong Meow Keong, Consultant Clinical Geneticist, Department of Paediatrics, University Malaya Medical Centre, in a speech at the event. Because of this, managing NF1 through a multidisciplinary approach is a necessary step forward.

Azrul Mohd Khalib, the founder and CEO of the Galen Centre for Health and Social Policy, endorsed the call for policy change and believed that in order to improve patient health, policy changes that encourage an ecosystem approach to managing rare diseases and gaining access to treatment are required. 

How does your doctor know you have NF-1?

Find out symptoms on verifying NF-1

Rare diseases frequently go unnoticed, which results in a lack of crucial information in the public domain for the patient to cope, according to Puan Nadiah Hanim binti Abdul Latif, President of the Malaysian Rare Disorders Society (MRDS). Patients require precise instructions from the appropriate parties who can help them manage their disease. Our motivation for raising awareness of NF1 stems from our desire to assist people in learning about the condition, seeking a diagnosis, and ultimately receiving treatment. 

At the forum, a new microsite with the title Let's Now Figure 1 was unveiled in an effort to raise public awareness of NF1. The new microsite, which is sponsored by AstraZeneca, acts as a resource centre, providing details on NF1's symptoms, diagnostic techniques, and management strategies. 

The website offers information for patients who have just been diagnosed as well as parents of children with NF1 about potential healthcare teams to contact as well as the (patient's) treatment plan.