Friday, November 2, 2018

Superbrands Malaysia 2018 Awards | Top 34 of Malaysia's strongest brands

Mr Mike English, Director of Superbrands
Is it just me, or do you feel the same way when you see a company sharing a mark with the superbrands logo? Moving towards the end of the year, Superbrands Malaysia 2018 celebrates its 10th  edition and has selected 34 brands to pay tribute to the strongest and most valuable brands in the market in this year's awards event.

As we all know and love, Superbrands is known to be the independent global authority and arbiter of branding, and just recently has hosted their annual event in Hotel Istana Kuala Lumpur for the key global multi national corporations (MNCs) and top local brands encompassing a wide spectrum of different industries. Superbrands will also unveil the highly anticipated and much coveted coffee-table style Superbrands book, which includes a two-page profile of each of the Superbrands at today’s tribute event.

The awards are a wonderful showcase for brands to highlight and promote their successes, and for senior executives to get together to celebrate their Superbrands status. These brands were not only voted by our distinguished brand council members but also by marketing professionals, who voted through an online poll. After rigorous selection criteria set by the Superbrands Council, more than 3,000 professionals were invited to vote for candidate brands. More than 1,242 leading Malaysian brands were scored by the council and through the online poll and the highest scoring brands were then designated as Superbrands.

Only brands that achieve the level of recognition set by the independent counsel are eligible for inclusion in the Superbrands Malaysia book, which traces the history and achievements of each of the brands. Malaysia’s best brands which range from fast moving consumer goods (FMCG) to locally owned family businesses are featured in the book. Participation in the Superbrands book is by invitation only and acknowledges the inherent strength of the organization and its brand value.

The Brands participating in the Superbrands programme are entitled to use the Superbrands logo on their advertising, packaging and other marketing communications collaterals. The brand’s story is also featured in the Superbrands reference book and on the Superbrands website.

The Superbrands Council comprises individuals who have shown exceptional aptitude in business and who have a thorough knowledge of the market and methods of business. To be voted as a Superbrand is a powerful endorsement and is evidence for existing customers, potential customers, media, suppliers, investors and employees of each brand’s exceptional status.



2. Apacs

3. APT Professional Team Sdn. Bhd.

4. Bidor Kwong Heng Sdn. Bhd.

6. Celmonze Sdn. Bhd.

7. Central Sugars Refinery Sdn. Bhd.

8. Dagang Mewah Sdn. Bhd.

9. Dorra Slimming

10. Eu Yan Sang (1959) Sdn. Bhd.

11. Health Lane Family Pharmacy Sdn. Bhd.


13. Johor Darul Takzim Football Club & Southern Tigers

14. KidZania

15. KLCC Runners Group

16. LA Group of Companies

17. London Weight Management

19. New Star Food Industries Sdn. Bhd.

20. New York Skin Solution

21. Pet World Marketing Sdn. Bhd.

22. SSI Properties Sdn. Bhd. 

23. TSL Bestmas Manufacturing Sdn. Bhd.

24. Wellness Concept (M) Sdn. Bhd

25. Shakura Pigmentation Beauty

26. Shell Select

27. Siti Khadijah Apparel Sdn. Bhd.

28. Sunshine Kingdom Sdn. Bhd.

29. TET TAFA Fence & Mesh Sdn. Bhd.

30. Ultron

31. University Kuala Lumpur

32. Victoria Facelift

33. Yokohama Batteries

34. Yun Nam Hair Care Sdn. Bhd.

No comments:

Post a Comment