Thursday, October 27, 2016

[Launch] Borders Gardens Redefines Concept

Borders at Gardens Mall is Now Open!
Bookworms from all sort of backgrounds would be very familiar with Borders as a retreat from reality when it comes to reading books. And to only satisfy customers of all ages, Berjaya Corporation Berhad (BCB) is proud to officially launch its redesigned BORDERS outlet at the Gardens Mall on the 27th of October aiming to make bookstores more fun and exciting.

The Children's section
Some open seating area's spotted
One of my favourite corners at Borders Gardens
With this innovative development, it has definitely managed to cope with the new realities of the world. The store features that the traditional model of a bookshop is evolving with a blend of brands and products. The new concept for BORDERS has been designed internally by BORDERS Gen Y and Millenial employees, and with the help of professional partners, the store has managed to set a cheerful palette complemented by warm hues of wood furnishing and trims. (Which also means that the store looks more inviting and comfortable as a place to hang out)

The Starbucks Island Coffee Bar
Whats more exciting would be that the new BORDERS features an island coffee bar by Starbucks, digital gadgets from a brand new revamp of Radioshack, collectible figurines from Little Monsters, Board games, greeting cards and gifts by memory lane and hallmark. As an effort to encourage more Malaysians to read more, the new BORDERS has also included an extensive childrens section with bean bags and space for small community events. Like, seriously, who doesn't love bean bags?!

Children's section
Fiction Section
Magazines anyone? 
The store has over 230,000 copies of 28,000 titles on topics that include fiction, non-ficiton, fantasy, comics, art, photography, cooking, design, the outdoors, home decor, lifestyle, classic literature, pop culture, humor, childrens books and more! Psst, i also heard that BORDERS will be hosting more events regularly, so i'd advise you to keep track on their facebook page to not miss out on exciting activities.

Monologue section
Gifs and Cards from Hallmark anyone?
One of the widest Radioshack section i've seen
Metal & Grace for personal gifts 
So what are your thoughts on the new BORDERS concept? As a first impression, i would have to say that i love how cozy the interior is. My personal favourite spot would be at a corner by the window, i'd also have to say that the corner is also an insta-worthy spot to share to your Instagram too! Teehee. For more information on BORDERS, head on over to www.borders.net.my or check out their Facebook Page http://www.facebook.com/bordersmalaysia.

Border's cashier
So when will you be checking out Borders at the Gardens Mall?
FYI, BORDERS, The Gardens Mall is located on the second floor of The Gardens Mall, and is open from 10am to 10pm daily. No plans over the weekend? Why not grab a good book and read within the redesigned BORDERS outlet? *wink. Thats all for now i guess, so do leave me a comment below to share me your thoughts xx

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